The first look of the film was launched today in a complete nautanki style. The poster was launched at Chitrakoot, Andheri by Ayushmann Khurrana and Kunaal Roy Kapur after a small act of the very famous 'Sholay' scene.

After reminiscing the 'gaonwala' suicide scene from Sholay as a tribute to Ramesh Sippy who gave the audience 'saala nautanki', the lead actors and Bhushan Kumar (T-Series) and Rohan Sippy celebrated Sr. Sippy's birthday and launched the first look of their upcoming film 'Nautanki Saala'.

Bhushan Kumar, ecstatic on the launch says, "Nautanki Saala is a fun comic film and the launch of the first look had to be a nautanki. Our leads Ayushmann and Kunaal have done a fabulous job and our audiences will surely adore them in the film. It also being Rameshji’s birthday today, Rohan and me just wanted to make his birthday celebrations more grand with the launch of our first poster."

The first look shows Ayushmann as Ravaan with ten heads and Kunaal as a sad character all dressed up as nautanki walas. Theatre being the backdrop of the film, the lead actors are dressed up in their characters in the first look released amidst complete drama.

The buddy comedy will give the audience comedy, laughter, romance and a new comic jodi of 2013, Ayushmann Khurrana and Kunaal Roy Kapur, in Nautanki Saala releasing on 12th April 2013.