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Does ‘Brand Budha’ spell trouble?

Press Trust of India

Posted: May 26, 2006 at 2054 hrs IST

The media which was projecting Chief Minister Buddhadeb Bhattacharjee as the poster boy of reforms now, could also ‘sully’ his image, CPI-M state secretary Biman Bose said today.

''The media has taken the Brand Buddha line. But it can spell trouble for him,'' Bose told reporters.

Asked why, he said "the media which was projecting the Chief Minister positively now was equally capable of painting a negative picture of him".

Bose was also critical of a section of the electronic media on yesterday's incident at Singur in Hooghly district where officials of Tata Motors who had gone to inspect a site for setting up the Rs one-lakh people's car project, faced angry demonstration by villagers.

''What they did was wrong. They mobilised the villagers by assuring them that they would be shown on TV and also offered money,'' Bose claimed.

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